Changelog

Case Study: Alula

We support host cities in measuring impact across various asset classes, including, events, assets and programmes, providing a clear view of how sport contributes to local economic outcomes.

Developed a comprehensive impact framework to measure the economic, tourism and reputational value generated by AlUla’s sport events (international and local), assets (built infrastructure), and community programmes.

Case Study: UK Value of Events

We support government entities in assessing economic impact across national sports programmes, assessing event portfolios to understand their combined contribution to the wider economy.

Engaged by UK Sport to assess the economic, social, reputational, and environmental impact of 12 government-funded major sporting events across the UK, culminating in a public facing report.

Case Study: Formula One

We work across rights holders to help them measure the full impact of individual and recurring events across economic, social, reputational, and commercial dimensions to support investment and hosting decisions.

Commissioned to conduct a holistic impact assessment of three Formula One races across 2021 and 2022, supporting host cities in evidencing economic benefits, reputational reach, and future hosting value for future host cities.